{"id":1059,"date":"2022-06-08T09:51:35","date_gmt":"2022-06-08T07:51:35","guid":{"rendered":"https:\/\/www.freelance.cz\/blog\/?p=1059"},"modified":"2022-06-08T09:51:36","modified_gmt":"2022-06-08T07:51:36","slug":"kopiruje-vas-nekdo-zjistete-jak-se-s-tim-vyporadat","status":"publish","type":"post","link":"https:\/\/www.freelance.cz\/blog\/kopiruje-vas-nekdo-zjistete-jak-se-s-tim-vyporadat\/","title":{"rendered":"Kop\u00edruje v\u00e1s n\u011bkdo? Zjist\u011bte, jak se s\u00a0t\u00edm vypo\u0159\u00e1dat"},"content":{"rendered":"\n<p>Na voln\u00e9 noze se v\u00e1m n\u011bkdy stane, \u017ee z&nbsp;va\u0161eho vypiplan\u00e9ho d\u00edla profituje n\u011bkdo jin\u00fd. N\u011bkdy je to pouze probl\u00e9m ega, jindy se jedn\u00e1 o protipr\u00e1vn\u00ed jedn\u00e1n\u00ed. Jak tedy co nejl\u00e9pe postupovat v&nbsp;p\u0159\u00edpad\u011b, \u017ee v\u00e1s n\u011bkdo kop\u00edruje?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tenk\u00e1 hranice mezi inspirac\u00ed a kr\u00e1de\u017e\u00ed<\/h2>\n\n\n\n<p>A\u0165 se v\u00e1m to l\u00edb\u00ed nebo ne, <strong>kop\u00edrov\u00e1n\u00ed je v\u0161ude<\/strong>. D\u011blaj\u00ed to soukromn\u00edci, stejn\u011b jako velk\u00e9 firmy. Vzpome\u0148te si na Instagram a jeho inspiraci ve stories od Snapchatu. Kop\u00edrov\u00e1n\u00ed osv\u011bd\u010den\u00fdch postup\u016f n\u00e1m pom\u00e1h\u00e1 posouvat se vp\u0159ed, ani\u017e bychom ztr\u00e1celi \u010das vym\u00fd\u0161len\u00edm cel\u00e9ho <a href=\"https:\/\/www.freelance.cz\/projekty\">projektu<\/a> od p\u00edky.<\/p>\n\n\n\n<p><strong>Dos\u00e1hnout absolutn\u00ed p\u016fvodnosti je prakticky nemo\u017en\u00e9<\/strong>. To trefn\u011b rozeb\u00edr\u00e1 Austin Kleon ve sv\u00e9 knize <a href=\"https:\/\/www.databazeknih.cz\/knihy\/krad-jako-umelec-138173\">Kra\u010f jako um\u011blec<\/a>, ve kter\u00e9 do\u0161el k&nbsp;z\u00e1v\u011bru, \u017ee v\u0161e, co vytvo\u0159\u00edme, je produktem na\u0161\u00ed zku\u0161enosti. A na\u0161e zku\u0161enost je pak zase souhrnem v\u0161eho, co pro\u0161lo na\u0161imi geny a smysly. Ale to rozhodn\u011b neznamen\u00e1, \u017ee je v&nbsp;po\u0159\u00e1dku kop\u00edrovat ostatn\u00ed bez vlastn\u00ed p\u0159idan\u00e9 hodnoty. Jakmile najdete zkop\u00edrovan\u00fd jedna k&nbsp;jedn\u00e9 sv\u016fj text, design nebo produkt, nen\u00ed od v\u011bci se ozvat. M\u016f\u017ee se jednat o nekalou sout\u011b\u017e, kter\u00e9 se lze br\u00e1nit i pr\u00e1vn\u00ed cestou.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Jak vyhodnotit m\u00edru kop\u00edrov\u00e1n\u00ed?<\/h2>\n\n\n\n<p>Ne\u017e se d\u00e1te do oso\u010dov\u00e1n\u00ed, zamyslete se nad t\u00edm, jak moc unik\u00e1tn\u00ed va\u0161e d\u00edlo, slu\u017eba nebo produkt je. Je rozd\u00edl, pokud n\u011bkdo kop\u00edruje to, v&nbsp;\u010dem jste na trhnu unik\u00e1tn\u00ed, nebo kdy\u017e vych\u00e1z\u00ed z&nbsp;obecn\u011b zn\u00e1m\u00e9 \u00farovn\u011b oboru. Nen\u00ed na \u0161kodu ani ur\u010dit\u00e1 m\u00edra sebereflexe, kdy si zametete p\u0159ed vlastn\u00edm prahem a ujist\u00edte se, \u017ee ani va\u0161e pr\u00e1ce nem\u00e1 z\u00e1klady u nikoho jin\u00e9ho.<\/p>\n\n\n\n<p><strong>Ne\u017e vznesete jak\u00e1koli obvin\u011bn\u00ed, zajist\u011bte si dostatek d\u016fkaz\u016f<\/strong>. Pokud d\u016fkazy chyb\u00ed, nepou\u0161t\u011bjte se ani do spor\u016f.<\/p>\n\n\n\n<p><strong>Co si zaznamenat?<\/strong> Ur\u010dit\u011b za\u010dn\u011bte t\u00edm, \u017ee zdokumentujete, jak vypad\u00e1 origin\u00e1ln\u00ed pr\u00e1ce vs. jak vypad\u00e1 plagi\u00e1t. D\u00e1le se zam\u011b\u0159te na to, v&nbsp;\u010dem podle v\u00e1s spo\u010d\u00edv\u00e1 kop\u00edrov\u00e1n\u00ed. A nezapome\u0148te ani na \u010dasovou osu va\u0161\u00ed i kop\u00edrovan\u00e9 pr\u00e1ce.<\/p>\n\n\n\n<p><strong>TIP:<\/strong> P\u0159e\u010dtete si o <a href=\"https:\/\/www.freelance.cz\/blog\/freelancing-a-autorske-pravo-na-co-si-dat-pozor\/\">autorsk\u00e9m pr\u00e1vu na voln\u00e9 noze<\/a> a zjist\u011bte, jestli v n\u011bm tak\u00e9 ned\u011bl\u00e1te z\u00e1kladn\u00ed chyby.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kdy kop\u00edrov\u00e1n\u00ed \u0159e\u0161it, a jak na to?<\/h2>\n\n\n\n<p>Pokud dojdete k z\u00e1v\u011bru, \u017ee hranice inspirace byla p\u0159ekro\u010dena a va\u0161e autorsk\u00e9 d\u00edlo se objevilo jinde bez va\u0161eho v\u011bdom\u00ed, <strong>za\u010dn\u011bte t\u00edm, \u017ee kop\u00edrova\u010de upozorn\u00edte a po\u017e\u00e1d\u00e1te ho o sta\u017een\u00ed<\/strong>. V\u017edy bu\u010fte zdvo\u0159il\u00ed, ne v\u017edy za to doty\u010dn\u00fd m\u016f\u017ee. Mohlo se st\u00e1t, \u017ee si nap\u0159\u00edklad zaplatil za tvorbu loga u jin\u00e9ho freelancera a o tom, \u017ee se jedn\u00e1 o pon\u011bkud v\u011bt\u0161\u00ed inspiraci jin\u00fdm d\u00edlem, ani nev\u00ed.<\/p>\n\n\n\n<p>Podle postoje protistrany uvid\u00edte, jak postupovat d\u00e1l. V&nbsp;p\u0159\u00edpad\u011b, \u017ee se v\u0161e vy\u0159e\u0161ilo v&nbsp;prvn\u00edm kroku, m\u00e1te po starostech. Kdy\u017e nepochod\u00edte, <strong>zaznamen\u00e1vejte komunikaci<\/strong> pro dal\u0161\u00ed p\u0159\u00edpadn\u00e9 \u0159e\u0161en\u00ed. Lep\u0161\u00ed je z&nbsp;tohoto ohledu <strong>komunikovat p\u00edsemn\u011b<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">P\u0159ed\u017ealobn\u00ed v\u00fdzva jako posledn\u00ed pokus o sm\u00edrn\u00e9 \u0159e\u0161en\u00ed<\/h2>\n\n\n\n<p>Po dobr\u00e9m to nefungovalo, zkuste tedy p\u0159itvrdit. \u010casto sta\u010d\u00ed kop\u00edrova\u010de <strong>postra\u0161it p\u0159ed\u017ealobn\u00ed v\u00fdzvou<\/strong>, kterou mu za\u0161lete. V\u011bt\u0161\u00ed v\u00e1hu m\u00e1 samoz\u0159ejm\u011b ta, kterou po\u0161lete pomoc\u00ed sv\u00e9ho pr\u00e1vn\u00edho z\u00e1stupce. Jen\u017ee ani to nen\u00ed z\u00e1rukou \u00fasp\u011bchu. Dob\u0159e si promyslete, jestli se v\u00e1m vyplat\u00ed vynalo\u017eit energii k&nbsp;\u0159e\u0161en\u00ed sporu soudn\u00ed cestou. Ka\u017ed\u00fd p\u0159\u00edpad je individu\u00e1ln\u00ed, doporu\u010dujeme ho tak rad\u011bji probrat s&nbsp;odborn\u00edkem, kter\u00fd v\u00e1m d\u00e1 realisti\u010dt\u011bj\u0161\u00ed n\u00e1hled na to, jak\u00e9 jsou va\u0161e \u0161ance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nenechte si t\u00edm zkazit den<\/h2>\n\n\n\n<p>Je to sice ot\u0159epan\u00e1 fr\u00e1ze, ale kop\u00edrov\u00e1n\u00ed je vlastn\u011b forma lichotky, kter\u00e1 v\u00e1m d\u00e1 najevo, \u017ee n\u011bco d\u011bl\u00e1te dob\u0159e. Vy jste v&nbsp;pozici toho, kdo v\u0161e vymyslel, ten, kdo v\u00e1s kop\u00edruje, mus\u00ed s&nbsp;n\u00e1pady spol\u00e9hat na pr\u00e1ci druh\u00fdch, co\u017e nen\u00ed dlouhodob\u011b dob\u0159e udr\u017eiteln\u00e9. M\u00e1te tedy ohromnou v\u00fdhodu. Proto se nenechte odradit a <strong>pokra\u010dujte v&nbsp;tom, v&nbsp;\u010dem jste dob\u0159\u00ed<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bu\u010fte lep\u0161\u00ed<\/h2>\n\n\n\n<p>I kdy\u017e kop\u00edrov\u00e1n\u00ed m\u016f\u017ee p\u011bkn\u011b na\u0161tvat, neberte si to p\u0159\u00edli\u0161 osobn\u011b. Po\u0159\u00e1d <strong>je to byznys<\/strong>, a tam je ob\u010das pot\u0159eba m\u00edt ost\u0159ej\u0161\u00ed lokty. Tak\u017ee a\u017e se z&nbsp;prvotn\u00edho na\u0161tv\u00e1n\u00ed vynad\u00e1v\u00e1te nebo t\u0159eba vyb\u011bh\u00e1te, sm\u011b\u0159ujte energii do tvorby. Va\u0161e v\u00fdhoda st\u00e1le spo\u010d\u00edv\u00e1 v&nbsp;tom, \u017ee jste byli prvn\u00ed.<\/p>\n\n\n\n<p><strong>TIP:<\/strong> Pokud v\u00e1m n\u011bkdo zkop\u00edroval texty z&nbsp;webu a nechcete se pou\u0161t\u011bt do \u0159e\u0161en\u00ed pr\u00e1vn\u00ed cestou, vyplat\u00ed se to alespo\u0148 neignorovat. Z&nbsp;hlediska SEO je toti\u017e obt\u00ed\u017en\u00e9 vyhodnotit, kdo text nahr\u00e1l jako prvn\u00ed a automaticky je up\u0159ednostn\u011bn\u00fd web s&nbsp;v\u011bt\u0161\u00ed autoritou. V&nbsp;tomto p\u0159\u00edpad\u011b je tedy lep\u0161\u00ed texty ud\u011blat znovu, ide\u00e1ln\u011b lep\u0161\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Na voln\u00e9 noze se v\u00e1m n\u011bkdy stane, \u017ee z&nbsp;va\u0161eho vypiplan\u00e9ho d\u00edla profituje n\u011bkdo jin\u00fd. N\u011bkdy je to pouze probl\u00e9m ega, jindy se jedn\u00e1 o protipr\u00e1vn\u00ed jedn\u00e1n\u00ed. Jak tedy co nejl\u00e9pe&#8230;<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"https:\/\/www.freelance.cz\/blog\/kopiruje-vas-nekdo-zjistete-jak-se-s-tim-vyporadat\/\">\u010c\u00edst d\u00e1le<span class=\"screen-reader-text\">Kop\u00edruje v\u00e1s n\u011bkdo? Zjist\u011bte, jak se s\u00a0t\u00edm vypo\u0159\u00e1dat<\/span><\/a><\/div>\n","protected":false},"author":8,"featured_media":1060,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pro-freelancery","excerpt"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/1059","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/comments?post=1059"}],"version-history":[{"count":1,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/1059\/revisions"}],"predecessor-version":[{"id":1061,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/1059\/revisions\/1061"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/media\/1060"}],"wp:attachment":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/media?parent=1059"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/categories?post=1059"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/tags?post=1059"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}