{"id":529,"date":"2019-10-28T16:36:31","date_gmt":"2019-10-28T15:36:31","guid":{"rendered":"https:\/\/www.freelance.cz\/blog\/?p=529"},"modified":"2019-10-31T17:58:00","modified_gmt":"2019-10-31T16:58:00","slug":"5-zpusobu-jak-sehnat-freelancera","status":"publish","type":"post","link":"https:\/\/www.freelance.cz\/blog\/5-zpusobu-jak-sehnat-freelancera\/","title":{"rendered":"\u00dasp\u011b\u0161n\u00fd \u201elov\u201c freelancer\u016f: 5 osv\u011bd\u010den\u00fdch mo\u017enost\u00ed, jak sehnat ide\u00e1ln\u00edho odborn\u00edka na voln\u00e9 noze"},"content":{"rendered":"\n

M\u00e1te (ne)jasnou vizi o tom, co pot\u0159ebujete, a zb\u00fdv\u00e1 jedin\u00e9: naj\u00edt n\u011bkoho, kdo to za\u0159\u00edd\u00ed, vymysl\u00ed, vypracuje<\/strong>\u2026 To chce freelancera! \ud83d\ude09 <\/p>\n\n\n\n

Abyste toho sv\u00e9ho prav\u00e9ho<\/em> nemuseli t\u00fddny nah\u00e1n\u011bt v\u0161ude mo\u017en\u011b (po t\u011bch internetech)<\/em>, dali jsme dohromady seznam nejefektivn\u011bj\u0161\u00edch zp\u016fsob\u016f<\/strong> popt\u00e1v\u00e1n\u00ed expert\u016f na voln\u00e9 noze.<\/p>\n\n\n\n

1. Zeptejte se zn\u00e1m\u00fdch<\/h2>\n\n\n\n

Bez kontakt\u016f a doporu\u010dov\u00e1n\u00ed<\/strong> by byl freelance sv\u011bt polovi\u010dn\u00ed. S velkou pravd\u011bpodobnost\u00ed tak n\u011bkdo z va\u0161ich p\u0159\u00e1tel, koleg\u016f nebo zn\u00e1m\u00fdch zn\u00e1 vhodn\u00e9ho kandid\u00e1ta na spolupr\u00e1ci. <\/p>\n\n\n\n

A kdy\u017e ne p\u0159\u00edmo n\u011bkdo p\u0159\u00edmo od v\u00e1s, propoj\u00ed v\u00e1s s n\u011bk\u00fdm, kdo bude v\u011bd\u011bt v\u00edc. Star\u00e1 zn\u00e1m\u00e1 metoda \u201erozhodit s\u00edt\u011b\u201c<\/strong> se uplatn\u00ed nap\u0159\u00ed\u010d obory a \u010dasto z n\u00ed vyt\u011b\u017e\u00edte v\u00edc, ne\u017e byste \u010dekali.<\/p>\n\n\n\n

2. Seznamujte se na akc\u00edch<\/h2>\n\n\n\n

Nebojte se networkingu<\/strong> a vyu\u017eijte p\u0159\u00edle\u017eitost na konferenci, p\u0159edn\u00e1\u0161ce nebo semin\u00e1\u0159i. Pou\u0161t\u011bjte se do rozhovor\u016f, vym\u011b\u0148ujte si kontakty. V p\u0159\u00edpad\u011b pot\u0159eby pak budete m\u00edt komu napsat nebo zavolat. <\/p>\n\n\n\n

Nav\u00edc d\u00edky u\u017e prob\u011bhl\u00e9 konverzaci snadn\u011bji odhadnete, zda styl dan\u00e9ho specialisty sedne va\u0161im po\u017eadavk\u016fm a projektu. Proto\u017ee osobn\u00ed sympatie <\/strong>a nalad\u011bn\u00ed na stejnou vlnu sehr\u00e1vaj\u00ed v podnik\u00e1n\u00ed podobn\u011b v\u00fdznamnou roli jako expertn\u00ed znalosti. <\/p>\n\n\n\n

3. Porozhl\u00e9dn\u011bte se po soci\u00e1ln\u00edch s\u00edt\u00edch (nebo obecn\u011b na internetu)<\/h2>\n\n\n\n

Volnono\u017eci se sdru\u017euj\u00ed ve specializovan\u00fdch skupin\u00e1ch<\/strong> a vytv\u00e1\u0159ej\u00ed komunitn\u00ed diskuze a f\u00f3ra. <\/p>\n\n\n\n

Tak\u017ee sta\u010d\u00ed vyu\u017e\u00edt vyhled\u00e1v\u00e1n\u00ed nap\u0159. na Facebooku a s nejv\u011bt\u0161\u00ed pravd\u011bpodobnost\u00ed se na p\u00e1r kliknut\u00ed dostanete k mo\u017enosti oslovit velk\u00e9 mno\u017estv\u00ed dodavatel\u016f slu\u017eeb z dan\u00e9 oblasti (pokud to skupinov\u00e1 pravidla dovoluj\u00ed). <\/p>\n\n\n\n

P\u0159i zad\u00e1n\u00ed kl\u00ed\u010dov\u00e9ho slova se v\u00e1m nav\u00edc zobraz\u00ed t\u0159eba i str\u00e1nky konkr\u00e9tn\u00edch expert\u016f<\/strong>. Pod\u00edvejte se, co v\u00e1m Facebook nab\u00eddne, kdy\u017e se zaj\u00edm\u00e1te o oblast SEO (optimalizace webu pro vyhled\u00e1va\u010de). \u2193\u2193\u2193<\/p>\n\n\n\n

\"\"
Jak vid\u00edte, tak nap\u0159. SEOloger se prezentuje i jako poradna. A tak zde naraz\u00edte na speciality, kte\u0159\u00ed se mohou st\u00e1t kandid\u00e1ty na spolupr\u00e1ci<\/em><\/figcaption><\/figure>\n\n\n\n

Podobn\u011b m\u016f\u017eete postupovat i na Instagramu, kde si ale budete muset v\u00edce vyhr\u00e1t. Zkou\u0161ejte r\u016fzn\u00e9 hashtagy<\/strong>, kter\u00e9 v\u00e1s mohou p\u0159iv\u00e9st ke konkr\u00e9tn\u00edm odborn\u00edk\u016fm. <\/p>\n\n\n\n

A nelze opomenout ani profesn\u00ed soci\u00e1ln\u00ed s\u00ed\u0165 LinkedIn, na kter\u00e9 lze navazovat spojen\u00ed<\/strong> s vytipovan\u00fdmi prof\u00edky a spojovat se s nimi p\u0159es zpr\u00e1vy. <\/p>\n\n\n\n

M\u00e1me tu samoz\u0159ejm\u011b i Google (Seznam), vyhled\u00e1va\u010de, co v\u00e1m uk\u00e1\u017eou freelancery s online vizitkou<\/strong> \u2013 zalo\u017eili si web, profil, portfolio, blog apod. Zkr\u00e1tka po sob\u011b zanech\u00e1vaj\u00ed n\u011bjakou digit\u00e1ln\u00ed stopu. <\/p>\n\n\n\n

Zad\u00e1te kl\u00ed\u010dov\u00e9 slovo a brouzd\u00e1te, vyb\u00edr\u00e1te. Myslete ale na to, \u017ee nejlep\u0161\u00ed nez\u00e1visl\u00fd profesion\u00e1l pr\u00e1v\u011b pro v\u00e1s v\u00e1m tak m\u016f\u017ee snadno proklouznout mezi prsty<\/strong>, proto\u017ee t\u0159eba neinvestuje tolik energie\/\u010dasu\/pen\u011bz do marketingu \u010di sv\u00e9ho internetov\u00e9ho \u017eivota. Tak\u017ee se v\u00e1m nezobraz\u00ed ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed a vy nebudete m\u00edt \u0161anci ho objevit. <\/p>\n\n\n\n

4. Zap\u00e1trejte v online kataloz\u00edch<\/h2>\n\n\n\n

Existuj\u00ed tak\u00e9 r\u016fzn\u00e9 weby, kter\u00e9 sdru\u017euj\u00ed nez\u00e1visl\u00e9 odborn\u00edky na voln\u00e9 noze, abyste je mohli jednodu\u0161e kontaktovat. Mezi takov\u00e9 servery\/katalogy freelancer\u016f pat\u0159\u00edme i my, www.freelance.cz<\/span><\/a>. <\/p>\n\n\n\n

Z\u00e1rove\u0148 poskytujeme jako online tr\u017ei\u0161t\u011b popt\u00e1vek a zak\u00e1zek <\/strong>prostor pro odb\u011bratele a dodavatele slu\u017eeb. Propojujeme prof\u00edky s firmami, firmy s prof\u00edky. <\/p>\n\n\n\n

Najdete u n\u00e1s profily volnono\u017ec\u016f rozd\u011blen\u00e9 do kategori\u00ed <\/strong>dle oboru. P\u0159\u00edstup k t\u00e9 spr\u00e1vn\u00e9 osob\u011b nav\u00edc m\u016f\u017eete z\u00edskat i p\u0159es vyhled\u00e1v\u00e1n\u00ed, kter\u00e9 p\u0159ijde vhod p\u0159edev\u0161\u00edm u specifick\u00fdch zam\u011b\u0159en\u00ed<\/strong>. <\/p>\n\n\n\n

\"\"
Vhodn\u00e9ho experta se\u017eenete t\u0159eba i jen na p\u00e1r kliknut\u00ed b\u011bhem chvilky. Zobrazte si <\/strong>profily na freelance.cz<\/span><\/strong><\/a> a vyb\u00edrejte!<\/strong><\/em><\/figcaption><\/figure>\n\n\n\n

Tento typ zdroje kontakt\u016f na freelancery se \u010d\u00e1ste\u010dn\u011b p\u0159ekr\u00fdv\u00e1 se zm\u00edn\u011bn\u00fdmi soci\u00e1ln\u00edmi s\u00edt\u011bmi<\/strong>, proto\u017ee ty jsou tak\u00e9 seznamem expert\u016f, kdy\u017e si k nim um\u00edte naj\u00edt cestu. <\/p>\n\n\n\n

5. Zve\u0159ejn\u011bte jasnou popt\u00e1vku v podob\u011b projektu<\/h2>\n\n\n\n

Mo\u017en\u00e1 jste si v\u0161imli, \u017ee v\u0161echna p\u0159edchoz\u00ed doporu\u010den\u00ed maj\u00ed jednu \u201eslabinu\u201c \u2013 stoj\u00ed na va\u0161\u00ed aktivit\u011b<\/strong>. Mus\u00edte v\u0161e sami dohled\u00e1vat, n\u00e1sledn\u011b vytipov\u00e1vat mo\u017enosti k osloven\u00ed a startovat komunikaci\u2026 A na to pot\u0159ebujete hodn\u011b \u010dasu.<\/p>\n\n\n\n

L\u00e1k\u00e1 v\u00e1s pasivn\u011bj\u0161\u00ed a m\u00e9n\u011b n\u00e1ro\u010dn\u00fd postup<\/strong>? Pak na to jd\u011bte p\u0159es projekty. A v\u0161e se obr\u00e1t\u00ed. Z\u00e1jemci se v\u00e1m budou hl\u00e1sit sami, kdy\u017e je va\u0161e popt\u00e1vka po spolupr\u00e1ci, a tedy vidina zak\u00e1zky pro n\u011b, zaujme. <\/p>\n\n\n\n

Projektem se nerozum\u00ed \u201eoby\u010dejn\u00e1\u201c (resp. neur\u010dit\u00e1) nab\u00eddka pr\u00e1ce, ale sp\u00ed\u0161e konkr\u00e9tn\u00ed zad\u00e1n\u00ed<\/strong>. \u010c\u00edm konkr\u00e9tn\u011bj\u0161\u00ed, t\u00edm l\u00e9pe zap\u016fsob\u00ed jako prvotn\u00ed s\u00edto. P\u0159ihl\u00e1s\u00ed se hlavn\u011b ti, kte\u0159\u00ed cht\u011bj\u00ed a dok\u00e1\u017eou splnit, co \u017e\u00e1d\u00e1te. <\/p>\n\n\n\n

\"\"
Vystaven\u00ed projektu, na kter\u00fd se v\u00e1m budou oz\u00fdvat vhodn\u00ed specialist\u00e9 na voln\u00e9 noze, zabere jen p\u00e1r minut<\/em>. Zaregistrujte se jako firma<\/span><\/strong><\/a> a pot\u00e9 ihned z\u00edsk\u00e1te mo\u017enost vytvo\u0159it popt\u00e1vku s p\u0159esn\u00fdmi po\u017eadavky<\/em><\/figcaption><\/figure>\n\n\n\n

Nalezen\u00ed skv\u011bl\u00e9ho freelancera, kter\u00fd v\u00e1m p\u0159inese p\u0159esn\u011b to, co od n\u011bj o\u010dek\u00e1v\u00e1te, m\u016f\u017ee b\u00fdt snadn\u00e9 a vcelku rychl\u00e9. Ale nemus\u00ed. Z\u00e1le\u017e\u00ed, jak to pojmete. <\/p>\n\n\n\n

Doporu\u010dujeme vyzkou\u0161et alespo\u0148 dva \u010di t\u0159i z v\u00fd\u0161e uveden\u00fdch zp\u016fsob\u016f<\/strong>. Zjist\u00edte, kter\u00e1 varianta nejl\u00e9pe vyhovuje va\u0161emu podnik\u00e1n\u00ed a mo\u017enostem. A p\u0159\u00ed\u0161t\u011b u\u017e p\u016fjdete najisto. <\/p>\n\n\n\n

A pokud byste m\u011bli pocit, \u017ee si vybran\u00e9ho prof\u00edka nem\u016f\u017eete dovolit, \u010dt\u011bte n\u00e1\u0161 \u010dl\u00e1nek se 6 n\u00e1pady na dopl\u0148kovou odm\u011bnu \u010di nefinan\u010dn\u00ed benefit<\/span><\/a>. <\/p>\n\n\n\n

<\/strong><\/p>\n\n\n\n

SD\u00cdLEJTE \u010cL\u00c1NEK NA SOCI\u00c1LN\u00cdCH S\u00cdT\u00cdCH, a\u0165 z n\u011bj mohou \u010derpat i va\u0161i p\u0159\u00e1tel\u00e9 a zn\u00e1m\u00ed! <\/strong><\/span><\/span><\/em>

A pokud vyu\u017e\u00edv\u00e1te jin\u00e9 postupy p\u0159i naj\u00edm\u00e1n\u00ed odborn\u00edk\u016f na voln\u00e9 noze, pod\u011blte se o n\u011b (nejen) s n\u00e1mi. Inspirujte ostatn\u00ed v koment\u00e1\u0159\u00edch n\u00ed\u017ee.\u00a0\u00a0<\/strong><\/span><\/span><\/em><\/p>\n\n\n\n

Zdroje obr\u00e1zk\u016f: Pexels<\/a> a Pixabay<\/a><\/span><\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

M\u00e1te (ne)jasnou vizi o tom, co pot\u0159ebujete, a zb\u00fdv\u00e1 jedin\u00e9: naj\u00edt n\u011bkoho, kdo to za\u0159\u00edd\u00ed, vymysl\u00ed, vypracuje\u2026 To chce freelancera! \ud83d\ude09 Abyste toho sv\u00e9ho prav\u00e9ho nemuseli t\u00fddny nah\u00e1n\u011bt v\u0161ude mo\u017en\u011b…<\/p>\n

\u010c\u00edst d\u00e1le\u00dasp\u011b\u0161n\u00fd \u201elov\u201c freelancer\u016f: 5 osv\u011bd\u010den\u00fdch mo\u017enost\u00ed, jak sehnat ide\u00e1ln\u00edho odborn\u00edka na voln\u00e9 noze<\/span><\/a><\/div>\n","protected":false},"author":3,"featured_media":536,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-529","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pro-firmy","excerpt"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/529","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/comments?post=529"}],"version-history":[{"count":39,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/529\/revisions"}],"predecessor-version":[{"id":628,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/529\/revisions\/628"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/media\/536"}],"wp:attachment":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/media?parent=529"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/categories?post=529"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/tags?post=529"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}