{"id":874,"date":"2021-02-24T09:01:42","date_gmt":"2021-02-24T08:01:42","guid":{"rendered":"https:\/\/www.freelance.cz\/blog\/?p=874"},"modified":"2021-02-24T09:01:42","modified_gmt":"2021-02-24T08:01:42","slug":"10-knih-ktere-by-mel-mit-kazdy-freelancer-v-knihovne","status":"publish","type":"post","link":"https:\/\/www.freelance.cz\/blog\/10-knih-ktere-by-mel-mit-kazdy-freelancer-v-knihovne\/","title":{"rendered":"10 knih, kter\u00e9 by m\u011bl m\u00edt ka\u017ed\u00fd freelancer v knihovn\u011b"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\"><\/h1>\n\n\n\n<p>Hodil by se v\u00e1m n\u011bjak\u00fd nov\u00fd impulz v\u00a0pracovn\u00edm (i osobn\u00edm) \u017eivot\u011b? Vybrali jsme pro v\u00e1s 10 inspirativn\u00edch knih o podnik\u00e1n\u00ed, businessu a seberozvoji, ve kter\u00fdch najdete zku\u0161enosti, p\u0159\u00edb\u011bhy i tvrd\u00e1 data. Kupov\u00e1n\u00ed knih a \u010dten\u00ed knih jsou sice dva odli\u0161n\u00e9 kon\u00ed\u010dky, p\u0159esto v\u011b\u0159\u00edme, \u017ee n\u00e1sleduj\u00edc\u00ed tituly si zaslou\u017e\u00ed nejen \u010destn\u00e9 m\u00edsto v\u00a0knihovn\u011b, ale tak\u00e9 d\u016fkladn\u00e9 p\u0159e\u010dten\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Restart \u2013 Pr\u016fvodce podnikatelsk\u00fdm minimalismem: Jason Fried &amp; David H. Hansson<\/h2>\n\n\n\n<p>Bez zbyte\u010dn\u00e9ho okec\u00e1v\u00e1n\u00ed rovnou k&nbsp;v\u011bci. Kniha zakladatel\u016f zn\u00e1m\u00e9 americk\u00e9 firmy 37signals, kter\u00e1 m\u00e1 na sv\u011bdom\u00ed \u00fasp\u011b\u0161nou aplikaci <a href=\"https:\/\/basecamp.com\/\">Basecamp<\/a>, v\u00e1m p\u0159evr\u00e1t\u00ed pohled na podnik\u00e1n\u00ed naruby. Minimalistick\u00e1 kniha pln\u00e1 inspirace a podn\u011bt\u016f v\u00e1m uk\u00e1\u017ee cestu na volnou nohu i bez vybrou\u0161en\u00e9ho podnikatelsk\u00e9ho pl\u00e1nu, investor\u016f nebo anal\u00fdzy konkurence. Kniha se v\u011bnuje t\u00e9mat\u016fm po\u010d\u00ednaje zalo\u017een\u00edm firmy p\u0159es jej\u00ed r\u016fst, <a href=\"https:\/\/www.freelance.cz\/projekty\/digitalni-marketing\">marketing<\/a> a\u017e po produktivitu pr\u00e1ce. To v\u0161e z&nbsp;pom\u011brn\u011b nekonven\u010dn\u00edho pohledu.<\/p>\n\n\n\n<p><em>Po\u010det stran: 288<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nikdy ned\u011blej kompromis: Chris Voss<\/h2>\n\n\n\n<p>U\u017e od d\u011btstv\u00ed sl\u00fdch\u00e1me, jak je nutn\u00e9 d\u011blat kompromisy. Ale u\u017e se nedozv\u00edme, \u017ee vedou k&nbsp;nespokojenosti obou stran. B\u00fdval\u00fd hlavn\u00ed vyjednava\u010d u FBI na praktick\u00fdch p\u0159\u00edkladech ukazuje tvrd\u011b ov\u011b\u0159en\u00e9 vyjedn\u00e1vac\u00ed postupy a jak je za\u0159adit do b\u011b\u017en\u00e9ho \u017eivota. Dozv\u00edte se, pro\u010d \u201ene\u201c je nejlep\u0161\u00ed za\u010d\u00e1tek vyjedn\u00e1v\u00e1n\u00ed, co je taktick\u00e1 empatie a jak v\u00e1m pom\u016f\u017ee zrcadlen\u00ed. Pokud m\u00e1te probl\u00e9m s&nbsp;<a href=\"https:\/\/www.freelance.cz\/blog\/naucte-se-obhajit-svou-cenu-pred-klientem\/\">obh\u00e1jen\u00edm ceny p\u0159ed klientem<\/a>, za\u0159a\u010fte knihu do sv\u00e9 povinn\u00e9 \u010detby.<\/p>\n\n\n\n<p><em>Po\u010det stran: 280<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Jak na s\u00edt\u011b: Michelle Losekoot &amp; Eli\u0161ka Vyhn\u00e1nkov\u00e1<\/h2>\n\n\n\n<p>Rok 2020 n\u00e1m uk\u00e1zal, \u017ee do onlinu se d\u00e1 p\u0159esunout ledajak\u00e9 podnik\u00e1n\u00ed. S&nbsp;t\u00edm se poj\u00ed i vyu\u017e\u00edv\u00e1n\u00ed soci\u00e1ln\u00edch s\u00edt\u00ed. Jen\u017ee jak b\u00fdt opravdu \u00fasp\u011b\u0161n\u00fd a neutopit se v&nbsp;mo\u0159i konkurence? Ovl\u00e1dn\u011bte \u010dty\u0159i principy \u00fasp\u011bchu: zaujet\u00ed, naslouch\u00e1n\u00ed, vypr\u00e1v\u011bn\u00ed a vyhodnocov\u00e1n\u00ed. Kniha v\u00e1s nau\u010d\u00ed prodat t\u011bm, kte\u0159\u00ed nep\u0159i\u0161li nakupovat i ps\u00e1t pro lidi, kte\u0159\u00ed necht\u011bj\u00ed \u010d\u00edst.<\/p>\n\n\n\n<p><em>Po\u010det stran: 328<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pro\u010d sp\u00edme: Matthew Walker<\/h2>\n\n\n\n<p>Pracujete na \u00fakor sp\u00e1nku? P\u0159e\u010dten\u00ed knihy, kterou mimo jin\u00e9 doporu\u010duje i Bill Gates, v\u00e1m zm\u011bn\u00ed pohled na va\u0161e sp\u00e1nkov\u00e9 (zlo)zvyky. Autor se v\u011bnuje tomu, co se s&nbsp;va\u0161\u00edm t\u011blem d\u011bje, kdy\u017e mu dlouhodob\u011b odp\u00edr\u00e1te kvalitn\u00ed sp\u00e1nek i jak\u00fd vliv m\u00e1 sp\u00e1nkov\u00e1 deprivace na va\u0161e my\u0161len\u00ed, imunitu a v\u00e1hu. Samoz\u0159ejm\u011b se dozv\u00edte, jak sv\u00e9 span\u00ed zlep\u0161it.<\/p>\n\n\n\n<p><em>Po\u010det stran: 416<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">S pot\u00ed\u017eemi je jedna pot\u00ed\u017e \u2013 Probl\u00e9my nemaj\u00ed univerz\u00e1ln\u00ed \u0159e\u0161en\u00ed: Ben Horowitz<\/h2>\n\n\n\n<p>Up\u0159\u00edmn\u00fd p\u0159\u00edb\u011bh ze \u017eivota CEO pln\u00fd humoru a \u017eivotn\u00edch zku\u0161enost\u00ed. V&nbsp;knize se autor dot\u00fdk\u00e1 z\u00e1va\u017en\u00fdch podnikatelsk\u00fdch t\u00e9mat, na kter\u00e1 neexistuje univerz\u00e1ln\u00ed odpov\u011b\u010f. Co d\u011blat, kdy\u017e se z&nbsp;inteligentn\u00edch lid\u00ed stanou \u0161patn\u00ed zam\u011bstnanci? Je v&nbsp;po\u0159\u00e1dku p\u0159etahovat lidi z&nbsp;firmy sv\u00fdch p\u0159\u00e1tel? Kniha nab\u00edz\u00ed sv\u011b\u017e\u00ed pohled do podnik\u00e1n\u00ed pro nov\u00e1\u010dky i ost\u0159\u00edlen\u00e9 veter\u00e1ny.<\/p>\n\n\n\n<p><em>Po\u010det stran: 336<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Zbran\u011b vlivu: Robert B. Cialdini<\/h2>\n\n\n\n<p>Klasika o p\u0159esv\u011bd\u010dovac\u00edch metod\u00e1ch pou\u017e\u00edvan\u00fdch nap\u0159\u00ed\u010d byznysem. Pro\u010d \u0159\u00edk\u00e1me \u201eano\u201c, i kdy\u017e nesouhlas\u00edme? To se dozv\u00edte v&nbsp;knize nejcitovan\u011bj\u0161\u00edho soci\u00e1ln\u00edho psychologa sou\u010dasnosti. Pro sv\u016fj v\u00fdzkum se nech\u00e1val anonymn\u011b naj\u00edmat jako podomn\u00ed obchodn\u00edk, prodejce automobil\u016f nebo jako pracovn\u00edk PR agentury. Jeho kniha je v\u00fdsledkem \u0159ady nav\u0161t\u00edven\u00fdch obchodn\u00edch \u0161kolen\u00ed a anal\u00fdzy nej\u00fasp\u011b\u0161n\u011bj\u0161\u00edch prodejc\u016f. Pokud chcete pochopit, v&nbsp;\u010dem spo\u010d\u00edv\u00e1 s\u00edla p\u0159esv\u011bd\u010dovac\u00edch taktik, kniha v\u00e1m velmi poutavou formou odpov\u00ed.<\/p>\n\n\n\n<p><em>Po\u010det stran: 332<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Punkov\u00e9 podnik\u00e1n\u00ed \u2013 Proti v\u0161em pravidl\u016fm: James Watt<\/h2>\n\n\n\n<p>\u010c\u00edsla a odborn\u00e9 rady nejsou nic pro v\u00e1s? To by se v\u00e1m mohla l\u00edbit tato anarchistick\u00e1 p\u0159\u00edru\u010dka podnik\u00e1n\u00ed spoluzakladatele \u00fasp\u011b\u0161n\u00e9ho skotsk\u00e9ho minipivovaru BrewDog. V&nbsp;knize autor shrnuje podstatu \u00fasp\u011bchu sv\u00e9ho podnik\u00e1n\u00ed, kter\u00e9 p\u0159ineslo revoluci v&nbsp;\u0159emesln\u00e9 v\u00fdrob\u011b piva a p\u0159epsalo knihy rekord\u016f.<\/p>\n\n\n\n<p><em>Po\u010det stran: 252<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0160t\u011bst\u00ed doru\u010deno: Tony Hsieh<\/h2>\n\n\n\n<p>Jak dopadla firma, kter\u00e1 se m\u00edsto na pen\u00edze zam\u011b\u0159uje na \u0161t\u011bst\u00ed zam\u011bstnanc\u016f a z\u00e1kazn\u00edk\u016f? Kniha \u0160t\u011bst\u00ed doru\u010deno pat\u0159\u00ed mezi celosv\u011btov\u011b nej\u010dten\u011bj\u0161\u00ed tituly v&nbsp;oblasti podnikatelsk\u00e9 literatury. Na konkr\u00e9tn\u00edch p\u0159\u00edkladech ukazuje, jak postavit sou\u010dasn\u00e1 podnikatelsk\u00e1 pravidla na hlavu a jak budovat lid\u0161t\u011bj\u0161\u00ed organizace. Jedn\u00e1 se o skute\u010dn\u00fd p\u0159\u00edb\u011bh firmy, kter\u00e1 vznikla na zelen\u00e9 louce a zanedlouho p\u0159ekro\u010dila miliardov\u00fd ro\u010dn\u00ed obrat (USD).<\/p>\n\n\n\n<p><em>Po\u010det stran: 256<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Nikdy nejez s\u00e1m: Keith Ferrazzi<\/h2>\n\n\n\n<p>B\u00fdt neviditeln\u00fd je hor\u0161\u00ed ne\u017e b\u00fdt ne\u00fasp\u011b\u0161n\u00fd. Autor se v&nbsp;knize v\u011bnuje networkingu a upev\u0148ov\u00e1n\u00ed lidsk\u00fdch vztah\u016f, bez kter\u00fdch v&nbsp;dne\u0161n\u00ed dob\u011b na voln\u00e9 noze t\u011b\u017eko usp\u011bjete. Kniha v\u00e1m porad\u00ed, jak zvl\u00e1dnout odm\u00edtnut\u00ed, \u010d\u00edm prom\u011bnit chladn\u00fd telefon\u00e1t na nov\u00fd kontakt i jak vyniknout p\u0159i vytv\u00e1\u0159en\u00ed vztah\u016f. Na navazov\u00e1n\u00ed vztah\u016f tu nen\u00ed nahl\u00ed\u017eeno \u010dist\u011b \u00fa\u010delov\u011b, ale ukazuje \u017ee networking m\u016f\u017ee b\u00fdt zalo\u017een\u00fd na velkorysosti a vz\u00e1jemn\u00e9 pomoci.<\/p>\n\n\n\n<p><em>Po\u010det stran: 296<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">M\u00edt v\u0161e hotovo: David Allen<\/h2>\n\n\n\n<p>Tato kniha o produktivit\u011b se stala celosv\u011btov\u00fdm fenom\u00e9nem. Nau\u010d\u00ed v\u00e1s napl\u00e1novat pracovn\u00ed i osobn\u00ed \u010das, vyhnout se zahlcen\u00ed z&nbsp;val\u00edc\u00edho se mno\u017estv\u00ed informac\u00ed, podle jak\u00e9ho kl\u00ed\u010de t\u0159\u00eddit v\u011bci i jak nezapom\u00ednat a m\u00edt \u010distou hlavu. Doporu\u010dujeme aktualizovan\u00e9 vyd\u00e1n\u00ed, ve kter\u00e9m autor bere v&nbsp;potaz fungov\u00e1n\u00ed v&nbsp;digit\u00e1ln\u00ed dob\u011b. Metodu do \u017eivota zav\u00e1d\u00edte po jednotliv\u00fdch \u010d\u00e1stech, tak\u017ee nejsou pot\u0159eba \u017e\u00e1dn\u00e9 n\u00e1hl\u00e9 zm\u011bny.<\/p>\n\n\n\n<p><em>Po\u010det stran: 400<\/em><\/p>\n\n\n\n<p>Na jakou knihu ned\u00e1te dopustit vy?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hodil by se v\u00e1m n\u011bjak\u00fd nov\u00fd impulz v\u00a0pracovn\u00edm (i osobn\u00edm) \u017eivot\u011b? Vybrali jsme pro v\u00e1s 10 inspirativn\u00edch knih o podnik\u00e1n\u00ed, businessu a seberozvoji, ve kter\u00fdch najdete zku\u0161enosti, p\u0159\u00edb\u011bhy i tvrd\u00e1&#8230;<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"https:\/\/www.freelance.cz\/blog\/10-knih-ktere-by-mel-mit-kazdy-freelancer-v-knihovne\/\">\u010c\u00edst d\u00e1le<span class=\"screen-reader-text\">10 knih, kter\u00e9 by m\u011bl m\u00edt ka\u017ed\u00fd freelancer v knihovn\u011b<\/span><\/a><\/div>\n","protected":false},"author":8,"featured_media":875,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-874","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-osobni-rozvoj-produktivita","excerpt"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/874","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/comments?post=874"}],"version-history":[{"count":5,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/874\/revisions"}],"predecessor-version":[{"id":883,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/posts\/874\/revisions\/883"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/media\/875"}],"wp:attachment":[{"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/media?parent=874"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/categories?post=874"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.freelance.cz\/blog\/wp-json\/wp\/v2\/tags?post=874"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}